So far as we know, national and international leading brands as Watson’s, Manning, Friendship Store and Yong-Le Electrical Appliances have signed in; Besides, and international cinema, an indoor Disney-liked recreation ground which will be the largest one in China, a 21 century Cartoon Zone, a universal Toy R Us and crowds of global catering and recreation brands have gained their entrée into Grandview Plaza.

  As the opening on Dec. 18 is approaching, Grandview Plaza, the acclaimed “Commercial Model of China”, will be soon on the stage, glinting in the Tianhe Commercial Circle with its “Magnet Effects” by attracting so many gorgeous associates.

Why everybody’s aiming at Grandview?

---- Superiority in Timing, Location & Popular Support!

Mr. Jia-Min Huang, the GM of Canton Yong-Le, believes that “who wins Tianhe is winning Guangzhou, and who wins Grandview is winning Tianhe.” As what he says, that Yong-Le invests  such a huge sum of fund in Grandview is exactly for its incomparable location in Tianhe; plus, the class and taste that Grandview embodies will surely attract increasing public focus, so there comes an important strategy to set up the brand of Yong-Le right there.

Friendship Store, to be open in December in Grandview, is also an effective chain department store group in Guangzhou, with its stores always locating in “golden sections”. Friendship’s representative indicates that Grandview’s great location and reliable facilities together with its marketing policy ? “with catering and recreation to be the pilot of retailing, guiding a new style of consumption” ? absolutely comply with the high class routine of Friendship Store, and so it catches their fancy at the first place.

According to spokesman of Hong Kong Manning, Grandview Plaza’s location at the core of the Golden Tianhe Commercial Circle, connecting Subway No.1 together with No.3, the convenient traffic system to link up all the 8 districts of Guangzhou and Peal River Delta, and with the supplementary items, e.g. shuttle bus to line up the airports of GZ, Macaw and Hong Kong, all these add up to an advantageous condition for Grandview.

The Business Center officer of Grandview Plaza says that Grandview does mean a lot to Guagnzhou: not only strengthening the Tianhe Commercial Circle, but also, as the most important thing, like a big magnet and shining out with its modern and characteristic new image to become a good example.

Mutual Complement In The Neighborhood

Will Grandview become a big threat to the now gorgeous Teem Plaza? Will there be vicious competitions in such a high density space since there have been already more then 10 shopping malls of large scale within 3 square kilometers?

Spokesman of Grandview indicates that we should focus on the mutual complement and cohesion instead of sheer competition. For one thing, competition could be beneficiary, just take the Beijing Road as an instance. So Teem is more like a strategic partner to Grandview.

With its golden ratio of 52:18:30 respectively for retailing, catering and recreation, Grandview has improved its recreation equipment in comparative to Teem Plaza. Moreover, Grandview’s new development in exhibition, healthy sports and E-commerce will make up what Teem lacks for the time being. Thus the two Plazas could cooperate and share the resources with each other, making progress together.

Experts point out that, not to mention those in other countries, but just comparing with Shanghai and Beijing, Guangzhou’s large-scaled shopping centers are still fewer. Business development should be combining with the city’s planning and its economic circumstances, and it needs to be seen from a perspective angle. With the move-towards-east strategy of city development, the Tianhe Commercial Circle’s going to be another center of Guangzhou, enlarging its radioactive range with the traffic networks to Pearl River Delta, Hong Kong, Macaw, and even the whole country.